Millennials, or Generation Y as they are sometimes called, is the generation that followed the Generation X. They make up the large demographic group born in the early 1980’s through the early 2000’s and today account for nearly 1/3 of the total U.S. population. This generation embraces technology and is very connected. They were shaped by such events as 9-11, the great recession, texting, environmental issues, and political, economic and social influences.
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